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The Seraphine story began back in 2002, with the opening of our flagship boutique on Kensington High Street. Providing stylish, high quality maternity fashion, we quickly became the go-to brand for trendy mums-to-be seeking beautiful maternity clothes. This year with growing global success, we are proud to have won The Queen’s Award for Enterprise 2015 in recognition of our outstanding achievements in international trade.


Today, our site serves over 30 countries, and Seraphine maternity clothes are distributed in stockists all over the world including Peter Jones and John Lewis in the UK, Galeries Lafayette in France and A Pea in the Pod in the US. In Spring 2012 we launched our Seraphine Luxe line, providing women with a wider choice of luxurious maternity occasion wear, as well as offering bespoke design services for exclusive international clientele. We continue to expand our reach both at home and overseas; opening new stores in Marylebone and Battersea in London, one in Leeds, and launching our flagship store in New York, quickly followed by another on Madison Avenue.

As founder and designer of Seraphine I have drawn on my own Parisian heritage to create the chic hand writing of our collections. Having lived half of my life in London, I have championed the spirit of British entrepreneurship and creativity throughout the brand, leading a team of over 40 people from our London creative studio to design and distribute our collections.

We are proud to have dressed some very glamorous bumps along the way, from Hollywood royalty like Jessica Alba and Gwen Stefani, to actual royalty! We are also very proud of the industry prizes we have been awarded over the years including the Queen’s Award for Enterprise 2015, the PAYPAL Award for Best Multi Channel Etailer 2014, and our place on the Sunday Times Fast Track 100 list.


Seraphine is proud to work with Tommys

Click here to read about our fund raising campaigns

Seraphine is proud to have won the Queen's Award for enterprise 2015


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